Cattleyard Promotions

The design studio at Cattleyard Promotions is a multi-disciplinary shed of paper, ink, pixels and back issues of the Australian Journal of Experimental Agriculture. They embrace old technologies as well as high-end digital interfaces and specialise in merchandise, festival branding, photography, television commercials, websites, electronic mailouts and stationary—Cattleyard Promotions

Groovin the Moo (GTM) Australia's only annual six-date touring music event to visit regional Australia (and the Nation’s Capital). Featuring an eclectic mix of contemporary International and Australian acts playing over 12 hours of live music across an outdoor double stage and the Moolin Rouge Big Top, GTM’s increasingly recognised trademark is that of a fun and value-packed day complete with a twist of country hospitality.

Carla has worked with Cattleyard Promotions under the art direction of Warren Taylor in an expanding role from design assistant to senior designer with Cattleyard over five annual campaigns from 2010–2015.

We initiate and roll out the creative direction for the annual festival, with direct outcomes including everything from the festival website, street poster and newsprint campaigns to TVCs, on-site branding, on-line advertising and festival merchandise.